There are over 2.6 million Android apps in the Google Play store and over 2 million apps in Apple’s App Store, used by approximately 3 billion smartphone users worldwide, with these figures growing every year as people are getting more influenced towards social media and spending most of their time on smart phones.
These are enormous and staggering numbers, especially if you’re a developer trying to get your app noticed. How do you stand out in a crowded field of competitors? And perhaps more importantly, how do you get your app to rank high in an App Store search, and make sure it matches the intent of searches in the App Store searches?
The key is using strong App Store Optimization strategies implemented by TOP ASO AGENCIES. App store Optimization agencies provides more strategic plans for increasing the market of your app amongst the ocean of apps on play store or app store
Some of the strategies applied by TOP ASO AGENCIES are:
1. Start With a Descriptive Title:
Titles represent the most important part of your app description. A good name not only identifies what your app does to prospective users, but it can also improve your rankings of apps getting downloaded at the most amongst all apps on the app store. it’s not a bad idea to create a title and then a subtitle with most searchable keywords. TOP ASO agencies make strategies to come up with a creative title that is unique, descriptive, and keyword-rich.
2. Use Keywords Wisely:
For the best App Store Optimization, top ASO agencies strategies to use keywords wisely because there is a fine line between optimizing your app description, and stuffing it with keywords – the key is to make sure it reads well and makes sense for a person reading it, not just for the App Store algorithm!Here are a few other strategies made by TOP ASO AGENCIES to pick up the best keywords for your app:
Try to put your top and most searched keyword in your app name
Use words rather than phrases. Because words make a great impact on keywords.
When researching keywords, look at singular versus plural and choose the one with the best numbers.
Use commas rather than spaces to separate keywords.
Use digits instead of spelling out numbers.
3. Describe Your App Well: Description is a key point of Optimization strategy.For both Apple and Android apps, your app description is like your website’s landing page.